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Cite this DOI

10.46243/jst.2025.v10.i06.pp13-19 · Exploring the Convergence of Virtual and Physical Shopping Experiences in the Metaverse and Omnichannel Retail Through AI and Immersive Technologies

APA (7th edition)

Srinivasa Reddy Vuyyuru (2025). Exploring the Convergence of Virtual and Physical Shopping Experiences in the Metaverse and Omnichannel Retail Through AI and Immersive Technologies. *Journal of Science & Technology*, *10*(6), 13–19. https://doi.org/10.46243/jst.2025.v10.i06.pp13-19

⬇ text Italics are shown as *asterisks* in plain text — the journal or book title and the volume.

BibTeX

@article{srinivasareddyvuyyuru2025exploring,
  author    = {Srinivasa Reddy Vuyyuru},
  title     = {{Exploring the Convergence of Virtual and Physical Shopping Experiences in the Metaverse and Omnichannel Retail Through AI and Immersive Technologies}},
  journal   = {Journal of Science \& Technology},
  year      = {2025},
  month     = {jun},
  volume    = {10},
  number    = {6},
  pages     = {13--19},
  publisher = {Longman Publishers},
  issn      = {2456-5660},
  doi       = {10.46243/jst.2025.v10.i06.pp13-19},
  url       = {https://doi.org/10.46243/jst.2025.v10.i06.pp13-19},
  abstract  = {The integration of augmented reality, virtual reality, and virtual environment in retail sites. It looks intohow virtual and augmented reality and along with the aids, intervention, and integration of AI, in analyzed to determinehow they increase consumers’ engagement and satisfaction as well as the efficiency of operations. The researchfocuses on the emerging trends, issues, and prospects of deploying such technologies in retail. About current trendsand future development, it discusses ways in which the Metaverse might be useful for the realization of new, effectiveretail strategies.}
}

⬇ .bib

RIS (EndNote, Zotero, Mendeley)

TY  - JOUR
TI  - Exploring the Convergence of Virtual and Physical Shopping Experiences in the Metaverse and Omnichannel Retail Through AI and Immersive Technologies
AU  - Srinivasa Reddy Vuyyuru
JO  - Journal of Science & Technology
PY  - 2025
DA  - 2025/06/11/
VL  - 10
IS  - 6
SP  - 13
EP  - 19
PB  - Longman Publishers
SN  - 2456-5660
AB  - The integration of augmented reality, virtual reality, and virtual environment in retail sites. It looks intohow virtual and augmented reality and along with the aids, intervention, and integration of AI, in analyzed to determinehow they increase consumers’ engagement and satisfaction as well as the efficiency of operations. The researchfocuses on the emerging trends, issues, and prospects of deploying such technologies in retail. About current trendsand future development, it discusses ways in which the Metaverse might be useful for the realization of new, effectiveretail strategies.
DO  - 10.46243/jst.2025.v10.i06.pp13-19
UR  - https://doi.org/10.46243/jst.2025.v10.i06.pp13-19
ER  -

⬇ .ris

CSL-JSON

{
    "type": "article-journal",
    "id": "10.46243/jst.2025.v10.i06.pp13-19",
    "DOI": "10.46243/jst.2025.v10.i06.pp13-19",
    "URL": "https://doi.org/10.46243/jst.2025.v10.i06.pp13-19",
    "title": "Exploring the Convergence of Virtual and Physical Shopping Experiences in the Metaverse and Omnichannel Retail Through AI and Immersive Technologies",
    "source": "Smart Scholars DOI Registry",
    "container-title": "Journal of Science & Technology",
    "author": [
        {
            "family": "Srinivasa Reddy Vuyyuru"
        }
    ],
    "issued": {
        "date-parts": [
            [
                2025,
                6,
                11
            ]
        ]
    },
    "volume": "10",
    "issue": "6",
    "page": "13-19",
    "publisher": "Longman Publishers",
    "abstract": "The integration of augmented reality, virtual reality, and virtual environment in retail sites. It looks intohow virtual and augmented reality and along with the aids, intervention, and integration of AI, in analyzed to determinehow they increase consumers’ engagement and satisfaction as well as the efficiency of operations. The researchfocuses on the emerging trends, issues, and prospects of deploying such technologies in retail. About current trendsand future development, it discusses ways in which the Metaverse might be useful for the realization of new, effectiveretail strategies.",
    "ISSN": "2456-5660"
}

⬇ .json What citeproc and reference managers read; the DOI system hands it out for Accept: application/vnd.citationstyles.csl+json, and so does this registry's resolver.

From the record as registered (version 2) — the record and its history. Programs: https://registry.smartscholars.in/api.php?action=cite&doi=10.46243%2Fjst.2025.v10.i06.pp13-19 gives all four in one JSON answer.

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